Content
Our Mission:

"To educate and assist companies of all stages to realize their fullest potential by removing the barriers to their existing and potential customers. By putting the customers perspective back into all aspects of our clients business, it will allow them to realize commercial success globally".

What some of our clients are saying:




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“...although I appreciated the value of your process and methodology, I have to admit that we engaged you solely for the purpose of adding additional sales opportunities to our pipeline. As the engagement progressed, we began to fully realize the various benefits that you had discussed with us in the beginning that go beyond just the creation of a new set of sales opportunities….We learned a great deal about how our current customers perceive us, and the true value that we bring to them on a daily basis.” Read the full testimonial.





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"We engaged with Ideas2Revenue to help us build out a new initiative within our business. What was appealing for us in the beginning was that not only will we get some real-world customer validation regarding our solution, but more importantly at the end of this engagement, we would also have the tangible results of some new customers using our solution. What we ended up finding out is that this exercise helped us well beyond just the first set of paying customers! The methodology that we were led through as part of the Ideas2Revenue engagement also helped us to understand the complete process of what it takes to engage, and do business with our customers. As a result of this engagement, we not only landed our first set of customers...we also identified new ways in which we are able to grow and scale our business for the long term." - Dave Burden CEO



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"We wanted to let you know that your services have provided us with a significant head start with our business. You have been professional in every interaction and we appreciate having the opportunity to leverage your many years of sales and business development experience. You have went above and beyond the call to help us in order to get our business some immediate traction." Read the full testimonial.
Background:

i2r was founded in 2003 by Randy Whitcroft. Since its creation, the i2r team has grown to include a number of proven sales, sales management, and business development professionals. The experiences we have gained within these roles, combined with the experience we have gained working with several early stage companies, led to the publishing of the "
Building Sales Momentum Through Client Focused Development" e-book program. Along with the sales success of this e-book program, our team has successfully implemented this proven methodology into companies within several different vertical markets. The net result is that we have helped a number of companies to increase their repeatable and predictable sales revenues by becoming truly customer driven.

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Based upon customer demand, Sales Squared Inc. which is a separately operated corporation was formed in 2009 to provide outsourced sales and business development services to our customers across North America. Unlike typical call centers, or lead generation companies, Sales Squared takes on the complete sales process on an outsourced basis.
Our team assists customers by either becoming their complete sales representation, augmenting their current sales team, or by taking on a dedicated strategic sales initiative from inception to completion. To learn more about these services, please visit www.sales-squared.com.