Thoughts, ideas, and lessons learned from real-world customer engagements and interactions...
The 24 Hours of Innovation
28 Apr 2009 | No Comments | posted by admin | in News
For a while now I have been watching the Board of Innovation site. Although there is a much larger goal and purpose behind this site, I particularly like the area that talks about Business Models and how you can build any business model with only 10 blocks.
They are hosting the 24 Hours of Innovation Event starting on May 15th at 10am CET and it will go through to May 16th at 10am CET. During this time they will have different time slots, each featuring an exciting innovation ranging from an innovation award to creativity sessions. There will be auctions and interviews with a number of global though leaders regarding innovation.
I have been asked to participate in the “My half time pep talk for 2009”. During a particular timeslot, the Ideas2Revenue blog will be showcased. The overall view is to share views on the first half of the 2009 year as it relates to innovation, and to give ideas, suggestions, and a pep talk for the next half of 2009. So….any specific topics you would like us to promote or discuss? Any ideas for the remainder of 2009 on what you feel we should be doing to increase innovation and entrepreneurial spirit? Let us know….
A must read:
3 Apr 2009 | No Comments | posted by admin | in Books
The Innovators Solution by Clayton Christensen (Chapters or Amazon) is a must read for anyone who is looking at creating, or growing their business. Although there are many different topics that are covered through this book including strategy development, instructions on how to hire the best management team (by the way he actually challenges many of the practices people use today), and also how to develop solutions which will be successful commercially. I believe that he is the person who started the terms “Disruptive” and “Sustainable” to define how your product or service is going to go to market.
One of the key areas in this book is that on several occasions he discusses the importance of having customers or potential customers involved in your development. Although I would like to claim that Clayton Christensen stole my idea 
…we both know that he didn’t. The concept of working closely with current and potential clients just makes sense.
If you are looking for the overall high level strategy for your company and solution then again this is a must read. If you are looking for a specific process that will help you to identify, contact, and work with potential clients within your target market industry, then may I recommend the Building Sales Momentum Through Client Driven Development program .
